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Business Skills

Course type

Personal Development

Cost per individual

£250 +VAT
Public course

Cost per course

£995 +VAT
Client site, max 10 individuals


1 Day

Full/Part time

Part Time


ITS SmartStyle Training

Dates and Locations

01/01/2019 Barnsley
29/01/2019 Bradford
19/02/2019 Liverpool
08/03/2019 Mansfield
10/05/2019 Bradford
20/05/2019 Liverpool
22/05/2019 Doncaster

Book course

This course is intended for anyone who needs to communicate more effectively in writing with accuracy, style and impact.

Objectives:Recognise the challenges and skills of effective written communication. Write clear, concise, well structured business documents, using the appropriate language and correct punctuation and a presentable and stylish layout.

Course Preparation:

If possible, it is an excellent idea for delegates to bring examples of the types of written business communication that they will be required to do following their attendance on the course.

Download Outline (PDF)

Module One - The Challenges & Pitfalls of Written Communication
  • Barriers to Effective Written Communication
  • Good Communication Model
Module Two - Preparation & Planning
  • Key Planning Stages
  • Know Your Audience & Understand Your Reader
  • Setting Objectives to Achieve Results
  • Preparing an Outline
Module Three - The Stages & Structure of Business Writing
  • The 4 Key Elements of a Document
  • Writing Strong Starts & Closes
  • The ABCs of Written Communication
    • Accurate, Brief & Clear
Module Four - Image & Impact
  • Getting the Tone Right
  • Using the Appropriate Words & Phrases
    • Projecting a Positive Message
    • Passive vs Active Language
    • Unnecessary Words & Jargon
  • Word Power - Writing in Plain English
Module Five - Grammar & Punctuation
  • Commonly Confused Words
  • Common Punctuation Problems
Module Six - Written Communication Types
  • Letters
    • Passing on Good News
    • Requesting Action or Information
    • Passing on Bad news
    • Selling an Idea, Product or Service
    • Responding to Complaints
  • Email Do’s & Don’ts
  • Email Protocols & Etiquette Rules
  • Reports - An Overview
    • Objectives
    • Structure & Layout
  • Proposals

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